Contractor Remarketing, Referrals, and 1-Year Follow-Up
Your best future customer is almost always an old customer. They already trust you, they already paid you once, and they're the fastest, cheapest source of referrals you have.
The problem it solves
Once a job is done, most contractors move on and forget it. Six months later that homeowner has a friend asking for a recommendation — and the name that comes up isn't yours, because you haven't stayed top of mind.
What you get
1-year lead follow-up
Every lead — closed or not — gets automated, low-touch follow-up for a full year. Seasonal reminders, referral asks, and offers that keep you top of mind.
Remarketing campaigns to past customers
Targeted email + text campaigns that go to your customer list at the right time of year for your trade (spring for exterior work, fall for HVAC, etc.).
Referral & re-activation automations
Structured referral asks and re-activation offers built into the flow, so the homeowner knows you'd love the referral and how to send it.
Why it matters
For most contractors, the customer list you've already earned is worth more than the ad budget you're about to spend. Remarketing turns that list into an actual asset.
Common questions
What if I don't have a customer list yet?
We start building one from day one — every lead and every job that comes in feeds it going forward.
How aggressive is the follow-up?
Low-touch and seasonal. You're not spamming your customers, you're staying in front of them a handful of times a year.
